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Constraint Mapping Three (CM3) examples

The following documents demonstrate our decision mapping fundamentals using a simple juice bar example. The examples and techniques apply equally well to more challenging technical product organizations (large and small). A juice bar example was simply chosen as an easily communicated topic for a wide range of current and prospective clients. The examples are used with permission from a real field test in California, with personally identifiable information changed for the participant's privacy.

These were originally prepared as part of a presentation for BostonCHI on October 11, 2022.

Disagreement Mapping  [General Example]  [Juice Bar Example]

"As Is" Mapping  [General Example]  [Juice Bar Example]

"To Be" Mapping  [General Example]  [Juice Bar Example]


“remained business focused and delivered impactful results”

Head of User Experience


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